Artist, designer, humanist and visionary
Dominique Imbert, the creator of Focus, was born in Montpellier in the south of France in 1940. After studying literature in London and Paris, he became, ‘by accident’, as he puts it, an ethnologist in Alaska and an assistant chef in Manhattan, before being awarded a Doctorate in Sociology at the Sorbonne and becoming a history professor in a Paris lycée. After teaching for four years, he decided he preferred shaping metal to moulding young minds and gave up the blackboard for an anvil and a welding torch.
Tucked away in the foothills of the Cévennes, in a medieval village in the garrigue north of Montpellier, he took up his new calling with ardour: forging, welding and sculpting, heating and shaping metal. What drove him to defy the fundamental elements in this way?
the focus design philosophy
International Design Conference, Kiev, Ukraine, 2001. Talk by Dominique Imbert, representing French designers
Am I a designer? My philosophy and practice of design
Am I a designer?
- I haven’t been to design school.
- I haven’t studied architecture.
- I’ve never taken a single drawing lesson in my life.
- I haven’t studied painting, sculpture, fine arts or art history.
- I haven’t done any of these things.
I did, however, learn to do the washing up with a Greek cook in an Indian restaurant in London for several long months. I also studied ethnology, and I spent some time in Alaska with the Inuits. I was awarded a Doctorate in Sociology from the Sorbonne in Paris (for ‘The influence on human behaviour of aesthetics in the workplace’), which then led to my becoming a history professor in a lycée in Paris. So, when Focus is awarded with the National Prize for Creation by a French trade minister (Paris 1995), or when I see our fireplaces exhibited in the Museum of Contemporary Art in Bordeaux, Grenoble or Stockholm or at the Guggenheim in New York; when we win gold ‘Trophées du Design’ medals (Paris 1994, 1997, 2001) or are given the Innovation Prize at the Batimat trade show (November 1999), or when Lord Norman Foster asks me to design a fireplace for him, I wonder why. I wonder what has happened – if perhaps when I was young, like Obelix, I fell into a magic ‘design’ potion. I seriously ask myself if in the end it might actually be better not to go to school and thus have to learn everything by discovering it for oneself.
One thing that I can say is that when I was a teenager, on holiday in the country, I spent most of my time making furniture out of iron at the village blacksmith’s forge. I also made shapes out of steel that I didn’t dare call sculptures. This virus suddenly took hold of me again at the age of 27. I subsequently left Paris and set up my own workshop in the south of France.
Today, even with nearly a hundred people working for Focus, and exports accounting for more than 50% of our production (including Western and Eastern Europe, Japan and the United States), we still try to avoid the dual pressures of fashion and market forces. I have the extraordinary luck of being able to continue to follow my intuition and to work for pleasure.
It is through creating that I begin to understand what I’m looking for. What interests me is that which moves me, and I am moved by discovering, hidden in the depths of certain shapes and angles, the inner life, the soul of a material. It is about revealing a dimension beyond the cold, calculating and conventional context of our surroundings. I get immense pleasure in prising a meaning from shapes – a hidden meaning, a sense of poetry.
Without poetry, we exist without living.
For me, design is the expression of the tension between poetry and utility, between art and functionality, between emotion and rationality.
So, am I a designer ?
I can’t answer that…
a firm belief in "Made en France"
Focus remains where it began life, in the village of Viols-le-Fort in the south of France, in the stone house renovated by Dominique Imbert. This is where he created the very first Antéfocus, and today it is the company’s head office. It is also the workshop (L’Atelier Dominique Imbert) where Focus models are conceived and designed.
It is from this medieval hamlet in the midst of the Mediterranean garrigue that Focus exports its fireplaces all over the planet.
the production site
The extension of a boilermaking workshop founded in 1892, our production site, Theus, has more than 100 years of experience with steel. A subsidiary of Atelier Dominique Imbert, Theus is located in Cavaillon in the department of Vaucluse in France, on the main north–south motorway and rail link.
At the heart of one of the most important logistical centres in southern Europe and occupying an area of 22,000 m², Theus offers our international clients
• 7,800 m² of workshop space with state-of-the-art multifunctional production equipment,
• a department with powerful 2D and 3D software for computer-aided design, allowing the team to conceive and develop blueprints as well as design objects with complex shapes,
• 400 m² of office and showroom space in which over 30 Focus models are displayed as tangible examples of the site's savoir-faire.
Focus is sensitive to all aspects of sustainable development, and it is a point of pride for us that all our products are 100% made in France. Focus chooses his suppliers and subcontractors for their technical skills as well as their proximity to the production site.
The creation of the first Focus fireplace: the Antéfocus
“It was very cold in 1967 in the farmhouse I was renovating. With bits of metal salvaged from here and there, I constructed a shape to make a fire …” DI
The creation of the Gyrofocus
The world’s first suspended, pivoting fireplace
100 models sold in one year
It would take 10 years to sell the company’s first 100 fireplaces, but in this same year Focus received 100 orders in 1980 alone.
Focus in Japan
Focus wins its first international bid in a competitive field including far bigger American and Swedish companies. The Paxfocus, adapted to construction standards to withstand earthquakes and typhoons, was chosen to furnish each of the 301 apartments in a luxury apartment complex in Japan.
Second Japanese contract: 121 Edofocus fireplaces installed in Minami Hakone near Mt Fuji
The Edofocus, the first fireplace with curved glass panels, was created for this project.
This model was named after the former capital of Japan, Edo.
The Gyrofocus is exhibited in the Contemporary Art Museum of Bordeaux …
The Contemporary Art Museum of Bordeaux - Installation Xavier Veilhan
and then at the Guggenheim Museum in New York
Collaboration with the architect Sir Norman Foster
Focus creates a unique fireplace (which will become the predecessor of the Filiofocus) for the headquarters of Electronic Arts in England, as well as designing a custom-built fireplace for Sir Norman Foster’s private home.
The Gyrofocus is voted the ‘World’s Most Beautiful Object’ in Italy’s Pulchra Awards
After being voted the piu bella cosa del mondo, a Gyrofocus was buried in a ‘future museum’ time capsule.
Launch of the first suspended fireplace with a balanced flue
With its new technology based on two concentric flues, Focus launches the first central, suspended fireplace compatible with low-energy buildings.